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The news teams have been going on all day about chief medical officer Liam Donaldson’s proposal that alcohol should have a 50p per unit minimum price. And they focused upon “punishing the majority for the sins of the minority” (ie, binge drinking). However, the reason why I would support the move (and am very disappointed to hear that the Government may not take up the plan) is that it would help to level the playing fields between pubs and harly affect pub prices, if at all. The Government would still be getting plenty of tax payments in, and the 50p rise strikes me as a much more sensible plan than the 2% duty escalator heading our way inevitably in the forhtcoming Budget.
In today’s Morning Advertiser, in an article entitled ‘It’s hard to keep the gobby hobbits happy’, he takes issue with CAMRA members over – well, here’s a taster:
Not content with having a go at CAMRA members and microbrewers, he even has a sideways pop at SIBA for not financially supporting Cask Ale Week.
Okay, the central tenor of Oliver’s argument – that a guest ale from a brewery such as Marston’s – or its Jennings or Ringwood brands, for instance – is as valid a guest ale as, from down my way, say, Coastal or Lizard breweries – is not an unreasonable point. But why then the invective?
Yes, as he concludes, Cask Ale Week is “a golden opportunity” to promote the sector, so why then round off by saying it’s a reason to “show that to enjoy cask ale you don’t have to have mislaid your razor, wear sock with your sandals or have a beer gut the size of Rotherham.”
For a senior player in the industry to have made such insulting remarks about so many of the people who are, frankly, keeping him in a job is unjustified and malicious. Yes, we all have a laugh now and again about the beard and sandals thing, but CAMRA has moved on.
I can only think of one reason why Marston’s doesn’t want to compete with the micros on an even bar – and that is because they fear the competition.
(Incidentally, in the same issue Roger Protz, CAMRA’s Good Beer Guide editor, enjoys Marston’s hospitality at Lord’s to launch the firm’s sponsorship of English cricket this summer)
Much as I criticise brewers of good beer who do the same thing, I’m giving Beer Today a bit of a tweak, with a view to a relaunch on April 6, the start of Cask Ale Week. I’ll still be updating the site as usual, but there will be a few running repairs going on at the same time, so apologies if a few links and things go awry in the interim. Hopefully you’ll enjoy the relaunched site.
